Canadian Entrepreneurs Optimistic about 2017 Business Performance
For some Canadian entrepreneurs, a lot of economic uncertainty lies ahead. The ever-changing political landscape has many concerned. However, those that are openly embracing technology – specifically ecommerce – are optimistic about a promising business performance this year. According to Huffington Post Canada, the more small and mid-sized Canadian businesses took advantage of technology, the more optimistic they were about 2017. This optimism is driven by certain, key factors:
Multiple Markets
With advancements in technology and ecommerce, entrepreneurs are no longer restricted to one region or country. They can now reach multinational consumers. Canadian entrepreneurs that operate on eBay, for example, reach 19 markets on average. In addition, ninety-nine percent of them export. This is huge compared to traditional small businesses; on average, these businesses reach 2.5 countries and only 11.8 percent export.
Multiple Channels
With more and more consumers shopping online, ecommerce is no longer a trend. Consumers …
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